How OATS Africa secured Cloudways’ first Nigerian agency partnership

The digital marketing and product-led agency founded by Olaniyan AbdulGafar has secured the first-ever Nigerian agency partnership with global cloud hosting platform Cloudways.

From its early days as a freelancing experiment to becoming Nigeria’s first Shopify Partner, OATS Africa has steadily positioned itself at the intersection of commerce, technology, and digital infrastructure.

In this conversation, the team shares how the company evolved into a product-driven agency, the realities of building in Nigeria, and what the Cloudways partnership means for the future of e-commerce infrastructure and digital agencies across the country.

Follow the story on Cloudways Blog.